Today I discussed with my group what makeup and hair we should utilize with our performers and lead singer. First we discussed the makeup and hair we will use for our lead singer when she is shown on the television set. Before deciding we analysed the conventions of makeup and hair in other house music videos. We have learnt that makeup and hair in this videos is often unusual and over the top. Due to this information and by keeping in mind our target audience of males aged from 20-25 we chose a makeup design and hairstyle that will beautify our lead singer whilst being over the top. We chose we will stick our artists hair back as shown on the image to the right, apply a black highlights to her eyes and lighten her face as a whole through the use of makeup equipment. Continuing we decided that whenever our artist is shown on the white background her makeup will be simpler. Here here face will remain lit, but only a small amount of makeup will be applied to her face with a black lipstick being the main piece of makeup. As for the performers we chose to leave their hair as it is and allow our makeup artist to apply makeup that will beautify their faces. We've made this decision as a group after analaysing the looks of performers in other house music videos. In general with these decisions I can see we are prepared to to tell our makeup artist what kind of makeup and hair we want for our artist and performers before our shoots.
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